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"These findings are the most important of our research thus far because they show a food labeling and product placement intervention can promote healthy choices that persist over the long term, with no evidence of 'label fatigue,'" said Thorndike, an assistant professor of medicine at Harvard Medical School.
The study showed that the changes appeared to produce more purchases of healthy items and fewer of unhealthy items especially beverages. Green Nike Dunks Womens labeled items sold at a 12 percent higher rate compared to before the program, and sales of red labeled items dropped by 20 percent during the two year study. Sales of the unhealthiest beverages fell by 39 percent.
Colors Might Spur Healthier Diet
TUESDAY, Jan. 7, 2014 (HealthDay News) Hospitals might be able to coax cafeteria customers to buy healthier Buy Nike Basketball Shoes
"The next steps will be to develop even more effective ways to promote healthy choices through the food service environment and translate these strategies to other worksite, institutional or retail settings," she said.
As part of the study, labels green, yellow or red appeared on all foods in the main hospital cafeteria. Fruits, vegetables and lean sources of protein got green labels, while Nike Blazer Low Gt On Feet
"Our current results show that the significant changes in the purchase patterns . Anne Thorndike, of the division of general medicine at Massachusetts General Hospital in Boston, said in a hospital news release. "This is good evidence that these changes in healthy choices persist over time."
adjusting item displays to have traffic light style green, yellow and red labels based on their level of nutrition, new research suggests.
The cafeteria also underwent a redesign to display healthier food products in locations such as at eye level that were more likely to draw the attention of customers.
red ones appeared on junk food.
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